Home Latest10News Plastic-Free of charge Beer Packaging : Heineken Green Grip

Plastic-Free of charge Beer Packaging : Heineken Green Grip


The Heineken Green Grip is the latest model of the brand’s sustainable packaging answer that delivers a plastic-absolutely free profile for people to take pleasure in.

The packaging is crafted with 100% recyclable cardboard and is designed for use on multipacks of cans to do away with conventional plastic rings. The double-layered cardboard packaging is becoming rolled out now in the British isles throughout a amount of brand names including Heineken alone alongside with Strongbow, Birra Moretti and John Smith’s as a result of the relaxation of 2022. The packaging update comes as aspect of the Brew a Superior Planet sustainability technique.

Head of Sustainability at Heineken United kingdom Chelsey Wroe commented on the new Heineken Green Grip saying, “We’re energized to introduce this new edition of the Inexperienced Grip which meets our shoppers’ needs for robust and sustainable, packaging.”

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